At the dawn of the internet, standards weren’t particularly high when it came to web design, and companies with impressive sites were few and far between.
By now though, with even small independent businesses often building a website as standard, and with the huge steps forward in technology for building sites it can be far more challenging to stay on top of mobile design ideas. One great and easy way to start building up an idea of how you want your site to look and perform though is by checking out other great mobile website examples for inspiration.
Creating a mobile site has also become far more simple, and there are far more services out there offering affordable rates with a quick turnaround. So before enquiring work out an idea of what you like, and what you dislike about other websites performing a similar role to what you want your own to perform.
Some of the mobile sites that do it best can be broken down easily, the most important design feature for mobile is often enough just simplicity. A page that looks clear, and which is easy to navigate for the eye is one of the most simple things to achieve and goes a long way with your audience.
A bad mobile website will struggles to handle different screen sizes and so is impractical for phone or tablet users. Users will experience content that is shuffled about on the page and difficult or impossible to read. Another of the most common problems with bad mobile design is that menus can be tricky to click with fingers and they’re designed to be used with a mouse cursor.
Finally, try not to fill your website with unnecessary information, as this can be difficult to view and result in slower loading times. So many sites are too messy for the eye to focus, and this makes an unmistakeable first impression to your viewers which is worth avoiding.
When designing your mobile website, clue yourself up by looking for the best mobile website examples in your industry and especially by looking at your close and distant competition. You should take note of the poor websites you find on your search as well as the good ones.
Write a list of the biggest and best of your competitors. Next visit each brand’s site individually, noting what you like, and dislike about each and think about appearance as well as functionality.
Once you’ve done all of this you should see if you recognise any common trends that you have noticed. If all of the best websites seem to share a certain feature and are built for the same purpose that your site is being built for, then this might indicate that the feature is essential for customers experience and that you should consider using it for your website. This being said, if you can find no necessary purpose for the similarity, then you may have just found an easy to separate your business from the competition.
You should also consider the inner structure of your website, do the pages connect in a logical way? Is the navigation simple and intuitive, with few dead ends?
How does your competition use text, or images in their content or surrounding it on their pages? Consider very carefully whether you should or need to use multimedia on your website. Even if you see your competition regularly making use of interactive features and animation, you shouldn’t necessarily follow them because as nice as it might look this can seriously reduce the load time for pages on your website, and this particularly affects mobile browsing.
Finding and researching other great sites online will not do all of the work, but it’s a great starting point and can really help for finding inspiration for building a mobile website that is both affordable and effective.
Mobile website design is important for your business and for your audience, and getting it right can take time. You want to be able to host all of your content without compromising it, though you do have certain limitations which don’t necessarily apply to your desktop website. With mobile design, it’s crucial to be economic with space to keep it running quickly since speed is also an important factor to consider when designing your site.
Though it might seem a little too simple, experimenting with things like font, border, colour scheme and different menus can make a huge difference. By making a few tweaks to your current design you can maintain an air of consistency while renewing your website. The priority is to maintain the content as the focal point of the page, think of your design as a frame around your content.
When designing with mobile devices the space on the small screen is one of the biggest concerns with designing for mobile. Therefore, you need to display content as space efficiently as possible. One innovation on this point is the creation of horizontal browsing as opposed to a traditional up and down age format. Your user can tap left or right to click the page or move to the next image rather than constantly scrolling.
Hidden menus are another innovative way of designing for mobile, and again they were created to solve the problem of being economical with space just like so many of the others we’ve mentioned, demonstrating perfectly just how important it is. Hidden menus are only visible when being used, before fading off screen to leave the space for the content.
Another innovation that makes a big difference when it comes to saving space, but also which looks fantastic is Ghost Buttons. A ghost button is any icon that is clickable but which, rather than looking so like a clunky button as we’re used to it, can simply be a piece of text, and these little guys can be placed on top of anything, including high-res photos.
In our experience, when it comes to finding the right mobile web design prices, it can be complicated. Many developers value their abilities somewhat independently, and you hear very varied prices being charged for similar services. Also, plenty of websites advertise their services for too high a cost. To avoid paying over the odds, read our breakdown for what a mobile website design price should be based on its size and features.
A large business can have anything from hundreds to thousands of pages with advanced menu tabs, and far more media capacity than smaller websites. For this reason, a large sized business website can often be in the region of $25,000. Do remember though that this is supposing a very intricate website with pages constantly changing with a framework that can support it, as well as to take mass payments and handling of the security that goes with it.
A medium sized business will have more information, more web pages, and generally more design, framework, and promotional work than smaller businesses, though on a smaller scale than a large business. As such the price may rise to a starting point of roughly $7500 to $8000, up to something between $15,000 and $20,000.
Other important features needed will largely determine the price. If you want a busy e-commerce site up and running, then you should add something like $7500 on top of the price for a better estimate.
A business website which hosts only 25 or so static pages would generally be referred to as a fairly small business website. The could usually be completed within one week or so, and would generally cost somewhere in the region of $2000 – $5000. Though there are other considerations to take into account, think if there are any particularly special features requiring specialised plug-ins, if so the price could rise. This price point will also apply to websites of an informative informative nature, mainly comprised of text pages which may have more than 25 pages, but little in the way of website design, media, interactive features or anything else.
The online world can be hard to keep up with, and the mobile web now represents over half of all web searches on Google. If you still have yet to update your site design for the mobile web then the only explanation is that you must be underestimating the significance of the mobile web today.
With so much variety and choice (and even more jargon) to sort through, it isn’t surprising if you get a little lost in your search for mobile web design prices. This is why we’ve assembled a brief summary of exactly what you will be paying for, and how much it should cost you.
First, consider the cost of setting up your original desktop site if you have one. The cost for a traditional website is probably your best guide for the price of designing for mobile.
As you would expect, if your website hosts hundreds of thousands or millions of daily visitors or if it has hundreds of different unique pages, then the cost could be tens of thousands and will certainly far exceed the average. However, this certainly doesn’t apply to the vast majority of sites on the internet, and probably not to you.
Many developers will give a unique quote for the needs of each website individually, though make sure to shop around. Alternatively, if you prefer you can find packages which cater to more or less complex web designs and choose one which suits you, like choosing from a menu.
If you use your website essentially as an advert for your physical premises, if you run a coffee shop for example and no payments are ever made online you will only need a few static pages, but this doesn’t mean that your website shouldn’t be great. Even a basic package for a couple of hundred dollars or so can utilise the power of the mobile phone, adding a click to call feature directly connects you to your customer.