Whether you are yet to venture out into the big wide world of the mobile web, or if you simply want to renovate your existing website then it can pay to survey other companies mobile website examples. This can show you what is consistent across your industry (and probably for good reason) and will also highlight areas that you have an opportunity to innovate and set your website apart.
First of all when you start browsing the web for design inspiration, be sure to look out for some basic principles that you will use for your web design. To name a few really useful examples of design principles, we could start with simplicity as a golden rule for mobile design. A simple and clean design ensures that your content remains the most important thing on the page, and can also do a great deal to help speed your mobile website up. Also be sure to look out for how you might structure your pages, and how each will link together, this is known as your site architecture.
What your competition can offer
By checking out what your rivals have done you can highlight many areas that are relevant to your own design. Look for any consistent features that all might have in common and ask yourself if there is a good reason for it, or if not, how you can change things to make your site unique.
Building from basics
Once you have your basics down it’s time to start making your website your own, adding branding is important, and consider any nifty features like drop-down menus or interactive features to make your user experience more enjoyable. Anything you can do to stand out could be the difference between user clicking off of, or staying on your page.