Monthly Archives: August 2014

Few Great Mobile Website Examples

In today’s world, you pretty much have to have a mobile site. It might have once been a choice, but it not any longer. The number of people using mobile devices has shot up in the last few years, and as that number has shot up the number of people buying on their mobile devices has shot up as well – it takes too long to reach a desktop, boot up, and get back to the site you saw on a mobile browser.

What’s That Mean For Business?
Your webpage should be able to fit in the palm of your hand – so it can fit in the palms of your audience. You can’t just shrink it all down – you have to optimize. Make sure you go with a simple design that lets users find what they want – highlight information you need seen on the homepage and include navigation that is easy and intuitive to keep users on your mobile site. You all the mobile flash you can afford without sacrificing any function.

Few Effective Mobile Website Examples

Booking.com

Why does anyone go to Booking.com? To get a hotel room. They do it right – the homepage of their mobile site allows users to quickly book a room, where a dominant presence of yellow points out important things and a few buttons supplement the entire function to the user’s needs.

The site is as detailed as any standard website – but in a perfect mobile format, with pictures and ratings and pricing information abound. Booking.com didn’t sacrifice their visuals for function – and their mobile site is a great mobile website example.

Dove Men + Care

Another site that focuses on simple aspects to keep functionality strong – the homepage has a minimalist element to its navigation, but effectively used images make sure the user is engaged. Dove focuses on products and promotional videos, and everything else you want from a mobile website is tucked into a menu clear of any other distraction.

Mountain Dew

What makes Mountain Dew stand out is their customization – a small navigation menu lets users tweak the home page to their preferences, removing information or colors they don’t want and reformatting in just a few seconds. This is one way to create a powerful website experience for users.

Takeaway
There are other great examples of mobile website design – Adidas, Klondike Bar, Abercrombie and Fitch – and that is where you should start. For inspiration you should take from the best and remember: in the current world, mobile websites are essential, and for mobile websites, simplicity is beautiful.

The Importance of Response – Mobile Website Examples

It used to be that responsive websites – with designs changing and formatting for the user’s device – was something extra to show that you care more. Today, it’s to show that you care at all. As iOS becomes a more popular form of browsing the web, responsive websites have become so much more important than before. You make it easier for the user: they are more likely to stick around on your website, on which you have spent time and money; the site that you want people to see and you want people to browser, and they become so much more likely to buy something ask about your service or subscribe for your troubles.

Where Should You Start?
Look at the best. Here are a few great mobile website examples.

LiveAreaLabs
LiveAreaLabs, a digital retailer, has a very simple but incredibly responsive website – something which mimics and synergizes with their image as a brand designer and polisher for various fashion powerhouses.

Squarespace Blog
Squarespace is dedicated to good website design, and it is not surprising that their blog is a grand example of innovative mobile website design and publishing – one which creates a great mobile website example. Instead of an overcrowded space filled with abstracts and difficult to press buttons, each post comes up one by one – the pages of a book – and creates an environment which is seamless and easy to navigate.

Trippeo
A travel site which understands that people without much time need easy navigation without any hitch, Trippeo has made business travel an easy and possible thing thanks to a very simple interface – including flight information from time to gate and a transparent showing of price competition for the benefit of its users.

Gatwick Airport
Most airport websites have a pretty unintuitive design – strange when you consider that the main audience of an airport, travelers, are constantly and always on the move and on their phones. Gatwick Airport takes a different approach: instead of an ugly or clustered site they have a responsive, user-friendly website, kind to laptop and mobile browsers and is one more site you should look at for mobile website examples.

Amateur Guidelines for Mobile Website Development

Let’s Talk About Smart Phones:
Smart phone users need their information fast, unobtrusive, and easy to digest. They don’t have the time to read a thousand word article to understand what you’re selling, and don’t have the time to navigate a labyrinth of links and site navigation prompts just to find out how to reach the business owner. Now, a few years ago, this wouldn’t be too big of a deal. Most people still used desktops to navigate, right?

So What’s In Play Here?
Mobile website development – the basics. These are just the concepts that you should keep in mind when it comes to developing a mobile site, whether you’re planning to offer you services out to a business or looking for someone to help you build up your online presence. A mobile presence is indispensible in the today – and it can’t just be an after-thought. A big amateur mistake is the idea that you can just rescale and resize the desktop website for mobile use: you can’t. There are a lot of things about the mobile platform, from the size of the screen, the interface of the user, the unreliable speed of download – it takes some work.

Remember that every phone is different, and remember that while mobile website development is important, you can’t trade content for accessibility – the mobile audience isn’t one where you can sacrifice the core of your business just to get their attention. Mobile website development is just one more thing you need to take into mind while working on your business.

What Kind Of Skills Do You Need?
You can keep your core skills pretty well: HTML, Basic, Mobile Profile and other coding languages aren’t actually out of date, and can be used when you’re developing a mobile website for a client, but what you do have to keep in mind is how the audience will be looking at your site. Gear yourself toward being as user-friendly as possible, and understand the various limitations of the mobile platform when it comes to setting the website up.

You aren’t alone in this. Just like any other kind of development, there are a huge number of complex and useful tools to help in the creation of rich mobile websites – use them the right way and you’ll find yourself making websites for the mobile platform with a little less hassle.

Understanding Mobile Website Development

The Importance of Mobile Browsing and Development
A lot of business owners don’t see mobile website development as necessary – and they couldn’t be more wrong. The number of people browsing the internet from their phones and tablets has show up, and as that number has soared it’s become more and more important to account for that massive audience. If you don’t give them an easy way to use your service or buy your products, you cannot bank on them simply going back to your site after they go home. They might have already found a business which does care about mobile customers.

The number of people using mobile devices to browse the net is in the billions – the speed with which people are adopting mobile browsing is growing eight times faster than the people with which people adopted the use of the internet. You cannot ignore the mobile market – in fact, you should put quite a bit of thought and effort into it.

Working On Mobile Website Development
Mobile website development has become incredibly important, but that doesn’t give you the ability to just ignore everything else: it’s simply another necessary component, just like content, context, and aesthetics still are.

Your mobile website should be seen as something unique, not just a downscale of your desktop website – treat it with the same care you would treat any other business investment. Because of the limitations of a mobile device (smaller screen size, a clunky user interface without the precision of a mouse, load times, a weaker processor than a desktop) you have to gear your mobile website to account for everything: pictures take long to load and take up a lot of space, Flash programs don’t display properly on phones, buttons have to be re-sized and spaced so when a user thumbs something they don’t accidentally press the wrong button.

In A Few Words…
When it comes to mobile website development, simplicity is beauty. Be as simple as you can while getting across as much information as you can; use coding software and languages which are friendly to different mobile platforms, and make sure that you have a professional to do the work for you (someone who has an idea of what they’re doing so you don’t make any easy to avoid mistakes).